UltraSoft Absorbent Bath Mat

The UltraSoft mat leads with feel. The pile is longer and plusher than a standard bath mat, so the first step out of the shower lands on something that reads as comfort rather than utility. Underneath that softness sits the same practical brief every bath mat has to answer, which is to take on a lot of water quickly and then let it go again.

The fibre construction wicks moisture down away from the surface, which keeps the top layer feeling dry underfoot even after several people have used it. A grip backing holds the mat flat against tile so it does not travel across the floor or bunch up at the door. The edges are bound rather than raw, which is the detail that decides whether a mat still looks good after twenty washes.

Eight colours cover both the quiet end of the range, in grey, dark grey and khaki, and the warmer end, in pink, brown, red and blue. Two sizes suit either a single shower step or a full bathroom floor. Wash cool and dry flat where possible, since high heat will flatten the pile faster than anything else. Rotate the mat end to end every few weeks so the pile wears evenly instead of flattening in one spot.

• Long plush pile, fast-drying fibre
• Anti-slip grip backing
• Sizes: 40 x 60 cm and 50 x 80 cm
• Eight colours available
• Bound edges resist fraying
• Machine wash cool, dry flat